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From The Jacaranda To The Star Club: The Beatles’ First Manager, Allan Williams

As the first man to manage the group’s business affairs, Williams was a key figure in their early development.

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The Silver Beatles, as they then were, on stage in Liverpool in 1960 with Stuart Sutcliffe at far left and Johnny Hutch sitting in on drums. Photo: Michael Ochs Archive/Getty Images
The Silver Beatles, as they then were, on stage in Liverpool in 1960 with Stuart Sutcliffe at far left and Johnny Hutch sitting in on drums. Photo: Michael Ochs Archive/Getty Images

Allan Williams, born in the Liverpool suburb of Bootle on February 21, 1930, was a key figure in the early development of The Beatles as their first manager. When he passed away on December 30, 2016 in a Liverpool nursing home at the age of 86, the news was announced by the Jacaranda Club, the coffee bar he founded in 1958.

Pete Townshend - The Studio Albums
Pete Townshend - The Studio Albums
Pete Townshend - The Studio Albums

In the late 1950s, Williams became friends with early Beatles bassist Stuart Sutcliffe, and through him got to know John Lennon, Paul McCartney, and George Harrison, all of them still teenagers. One of the group’s earliest compositions, “One After 909” (later to be revived as a rocking jam on the Let It Be album) was written at the Jacaranda, where the group would congregate.

Becoming a force to be reckoned with

As the young Beatles struggled to establish themselves, it was Williams who secured them a residency at the Indra club in Hamburg. This was in the summer of 1960, soon after he had become their manager. It was the beginning of an apprenticeship – followed by engagements in the German city at the Kaiserkeller, the Top 10 and the Star Club – that was intense and often unglamorous, but which established The Beatles as a live force to be reckoned with.

Williams worked initially as a plumber before moving into club ownership in his mid-20s. His entrepreneurial initiative shone from an early age, especially when he contacted the famous impresario Larry Parnes and, with his cooperation, arranged for Eddie Cochran and Gene Vincent to play at the Liverpool Stadium. The concert sold out, but tragically Cochran died in his infamous car crash before it took place. Vincent played the show, which was a success.

Sadly, Williams fell out with The Beatles in a financial dispute, but he later staged the first Beatles convention in his home city, and published the autobiography The Man Who Gave the Beatles Away in 1975.

Listen to the best of The Beatles on Apple Music and Spotify.

 

1 Comment

1 Comment

  1. Vincent

    January 2, 2017 at 9:08 am

    It seems decades later, the Beatles and all the people and places connected with them, have never gone away; there will never be closure-on and on and on…

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