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Watch The Video For Iggy Pop’s New Single, ‘James Bond’

The new track is taken from the star’s new album, ‘Free’, set for release on 6 September.

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Iggy Pop Loves Missing Video
Photo: Harmony Korine

Iggy Pop has released the video for his new single, ‘James Bond’. The clip was shot in Miami and you can check it out below.

No Doubt - Return of Saturn 2LP
No Doubt - Return of Saturn 2LP
No Doubt - Return of Saturn 2LP
Iggy Pop - James Bond (Official video)

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‘James Bond’ is taken from the star’s upcoming solo album, Free, which is due out on 6 September via Loma Vista. The song has been attracting widespread acclaim, with BBC Radio 2 having named it as their ‘Record Of The Week’ among other accolades.

The song is a low-key, repetitive affair, which centres on a minimal beat and thumping guitar line as Pop croons, “She wants to be your James Bond/ Well, it’s not for a price/ And it’s not to be nice/ She wants to be your James Bond.” The track also features a vocal from PINS’ Faith Verns.

‘James Bond’ was written and produced by Leron Thomas, a jazz trumpeter and composer. It also features Robin Sherman on bass, Thomas Glass drumming and Ari Teitel playing guitar. In a press release, Iggy said of the song’s protagonist, “I don’t know what she’s up to exactly, but the tables seem to be turning, and she’s taking over. Well, why not? I’ll try anything once.” He adds, “I’ve never had more fun singing a lyric. Faith’s reading is so loaded, and Leron’s production and trumpet along with the band swings like crazy.”

Iggy previously shared Free’s title track, an ambient number with a jazz vibe (also produced by Thomas) that sees Pop speaking only one lyric: “I wanna be free.” The new title is the much-anticipated follow-up to Pop’s 2016 album, Post Pop Depression, which was produced by Josh Homme.

“This is an album in which other artists speak for me, but I lend my voice,” Pop said in a statement. “By the end of the tours following Post Pop Depression, I felt sure that I had rid myself of the problem of chronic insecurity that had dogged my life and career for too long.

“But I also felt drained. And I felt like I wanted to put on shades, turn my back, and walk away. I wanted to be free. I know that’s an illusion, and that freedom is only something you feel, but I have lived my life thus far in the belief that that feeling is all that is worth pursuing; all that you need—not happiness or love necessarily, but the feeling of being free. So this album just kind of happened to me, and I let it happen.”

Free is out on 6 September and can be bought here.

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