Deutsche Grammophon Launches DG Premium

Deutsche Grammophon today launched a new online platform for classical music fans, DG Premium, featuring great performances including specially produced live concerts and broadcasts. Access to DG Premium’s compelling basic package of video and audio recordings is free of charge, until at least the end of this year, for new subscribers and those already registered with the popular bonus content site myDG.

Viewers will be able to purchase tickets, via the site’s DG Stage portal, for live-streamed events and presentations of outstanding audio-visual productions featuring stars from Deutsche Grammophon’s unrivalled artist roster. DG Premium will also provide the music community with a new forum which will enable the digital re-creation of cancelled music events and festivals.

DG Stage will feature specially produced live performances

Starting in June DG Stage will feature specially produced live performances from artists including Anna Netrebko, Daniel Barenboim, Rudolf Buchbinder, Andris Nelsons and Rolando Villazón. Other DG Stage highlights include the premiere worldwide presentation of John Williams in Vienna, featuring the Hollywood composer conducting the Vienna Philharmonic and Anne-Sophie Mutter in a concert of his works given earlier this year at Vienna’s Musikverein. Classical music fans will also be able to experience a virtual edition of Bayreuth Festival 2020.

“Ever since its foundation over 120 years ago, Deutsche Grammophon has led the way in connecting classical artists and audiences through the latest high-quality technology”

“Ever since its foundation over 120 years ago, Deutsche Grammophon has led the way in connecting classical artists and audiences through the latest high-quality technology,” explained Dr Clemens Trautmann, President Deutsche Grammophon. “That role is needed now more than ever. Our aim in setting up DG Stage is to give our community of artists the widest possible reach and a tool that allows their live performances to be remunerated by their fanbase and other classical music lovers. And we want to give a worldwide audience access to exciting audiovisual concert experiences at any time and enable people to revisit favourite and legendary productions from our archive.”

DG Premium also provides access to 120 recordings that represent Deutsche Grammophon’s long and varied history and features a selection of the label’s pioneering ‘Moment Musical’ virtual concerts from Berlin, Yellow Lounge club nights, performances by the Berlin Philharmonic, documentaries and special events such as Deutsche Grammophon’s 120th-Anniversary Concert at Beijing’s Forbidden City.

For further details visit dg-premium.com

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Format: UK English